Profile
Michael Tran, known as Thiên Phúc, is
He founded THIÊN Foundry — a digital type foundry that offers high-quality typefaces for retail licensing and custom client projects.
Michael has extensive experience at studios such as M — N Associates and REFORMN, working with clients like MoMo, GHTK, Biti's Hunter, LOF, and Amazon Global Selling. In his role as Design Director, he contributed to projects that were recognized internationally by D&AD, The One Show, Type Directors Club, Art Directors Club, and Adobe, as well as featured in design publications and books around the world.
He also served as a lecturer at DPI Center and ColorME, guiding young graphic designers in design thinking, principles, branding, and typography.
With a mathematics background, Michael approaches design with a highly systematic mindset, balancing logic, structure, and functionality while remaining committed to sustainability.
Current
Slimcase
ART Director
THIÊN Type Foundry
Creative Director & Principal Type Designer
—
Experience
M — N Associates
Design Director
TYPE Associates
Type Designer
2021 - 2025
DPI Center
Lecturer
2022
REFORMN
Brand Designer
2020
ColorME
lecturer & Head of Graphic Design Education Department
Ho Chi Minh Communist Youth Union
editorial designer & illustrator
2017 - 2020
Ho Chi Minh University of Education
Graphic designer
2016
Featured Work
Selected
THE MO THE Merrier
Under-promise and Over-deliver
Gatherer around
a dairy-tale ending
facade but true
have an ice day
Lip Smackin' good
2021 - 2025
@ M — N Associates
Behance: Lo To Innovation, Logo Archive '19
Featured in Graphic Design, InDesign & Illustrator
iDesign: Lo To Innovation, Elements Playing Cards
Featured in Graphic Design
2020
Featured Type
Selected
Custom typeface FOR MoMo Rebrand
Custom typeface FOR MoMo Rebrand
Custom typeface FOR HIRAW! Rebrand
Custom typeface for malto
2021 - 2025
@ TYPE Associates
